Good Work is Morning Brew's most subscribed YouTube channel, led by creator and host Dan Toomey, who transforms corporate culture and business news into irreverent, unmissable, content. Building on that success, the team developed How To Do Business, a global expansion of the format where Dan travels the world unpacking business culture with the same wit and insight that made Good Work a hit. Think Bourdain, but for boardrooms in Japan, India, Singapore, the UK, and beyond.

To bring the concept to life for potential sponsors and advertising clients, I led the art direction and design for a fully custom pitch deck alongside the creative strategy team. We developed a visual identity, that captured the show's energy—globe-trotting and full of energy—translating custom photography into cohesive creative assets that set the tone for the whole built-if-sold concept. Every design decision was made to communicate what the show feels like just as much as what the show is.