Good Work is Morning Brew's most subscribed YouTube channel, led by creator and host Dan Toomey, who transforms corporate culture and business news into irreverent, unmissable, content. Building on that success, the team developed How To Do Business, a global expansion of the format where Dan travels the world unpacking business culture with the same wit and insight that made Good Work a hit.

To bring the concept to life for potential sponsors and advertising clients, I led the art direction and design for a fully custom pitch deck alongside the creative strategy team. We developed a visual identity that captured the show's energy, translating custom photography into a set of cohesive creative assets that defined the tone for the whole built-if-sold concept.