Money Scoop Tax Guide
DESCRIPTION
The Money Scoop Tax Guide was a seasonal editorial and interactive content hub supporting a series of articles published throughout the 2023 tax season. I led the editorial art direction, developing visual style guidelines that ensured consistency across all article hero graphics and illustrations.
In addition to designing the guide’s cover artwork and title lockup, I created the typography system and spot illustrations used throughout the hub, establishing a cohesive visual language that supported both clarity and engagement.
PROJECT TYPE
Editorial & Interactive Hub
Role
Art Direction, Editorial Design
Client
Money Scoop
YEAR
2023
TEAM
Mickey McDougall, Ceros Development
Hannah Minn, Editorial Design
Sami Aviles, Creative Operations
Adriana Ocañas, Editor






